Service Drive Digital Signs

Digital Signs for the Service Drive
Service Drive Digital Signs provide a digital marketing platform that impacts 100% of car dealer service customers to Boost CSI, Service Profits, Retention and Enhance the Customer Experience.
Digital Signs for the service drive include DMS Service Status Signs, Digital Service Menus, Dare to Compare Signs and DMS-Connected Welcome Boards.
DMS Service Status

Keep customers informed with real-time service updates. The DMS-connected display automatically tracks service status through the RO process while showcasing dealership marketing content side-by-side.
- 🔄 Live Status Updates
- 🖥️ Split-Screen Display
- 🛠️ DMS Integration

Customer Clarity

Promote Services

Save Staff Time

Upsell Opportunities
Service Menu

Showcase pricing and promotions with a dynamic, multi-zone service menu. Categorized displays help customers quickly find relevant services while dealership marketing plays alongside for maximum impact.
- 🧾 Categorized Pricing Menus
- 🎯 Multi-Zone Display
- 📢 Live Marketing Integration

Boosts Clarity

Offers More Services

Cuts Wait-Time Queries

Customizable Layout
Dare to Compare

Build trust with a digital “Why-Buy” board that compares your dealership’s pricing and services against competitors. Use customizable templates alongside your branding and offers to boost customer confidence and reinforce your value.
- 📊 Side-by-Side Comparisons
- 🧩 Custom Templates
- 📢 Integrated Dealer Messaging

Fosters Trust

Justifies Value

Educates Customers

Drive Sales
Welcome Board

Greet every customer like a VIP, no scanners needed. The DMS-connected Welcome Board automatically displays guest names based on appointment time using a smart, fully automated system. It’s professional, personalized, and hands-free.
- 🧠 Smart Name Rotation
- 🔄 Fully Automated
- 🌟 Professional Greeting

Hands-Off Operation

Enhances Guest Joy

Saves Staff Time

Boosts Dealership Image

Instant Insights. Smarter Teams.
Streamline your operations and boost performance with cutting-edge solutions designed for modern businesses.
Skylar Says...
Greeting customers professionally, with transparent, categorized menus, service status updates and marketing has been proven to boost RO’s and dealer profit.
Customers expect to see pricing and dealers can monetize information with branding, comparison pricing, service specials and finance programs to increase revenue in the service drive.

Why Digital Dealership System
Sales, Fixed Ops, and BDC leaderboards plus managed digital signage deliver the right message at the right time maximizing ROI. Built on deep dealer experience and backed by exceptional support for proven results.
Advanced Technologies
Market-leading, integrated digital signage solutions set your dealership apart, offering a competitive edge with the latest in digital display technology.
Competitive Pricing
Basic, Pro, or Full-Store digital signage and dashboard solutions, each designed to suit the budget and objectives of dealerships of all sizes.
Managed Content Updates
Automatically curated, edited, and filtered digital sign content at no extra cost, or take control by updating sign content on your schedule.
Complete Solutions
Experience unparalleled versatility with our custom digital signage suite, ensuring the perfect message is delivered at the right place, every time.
99.999% Uptime
Our expertly managed digital signage network infrastructure guarantees maximum uptime and minimal maintenance, ensuring seamless operations.
99.999% Uptime
Our expertly managed digital signage network infrastructure guarantees maximum uptime and minimal maintenance, ensuring seamless operations.
Digital Signage Solutions Showcase
Discover a visual showcase of advanced digital signage solutions designed to elevate dealership performance and customer experience.
See What Our Clients Have to Say About Us!
Car dealers and dealership groups that use the Digital Dealership System for leaderboards and digital signs express the value of our services that impact their bottom line. We constantly hear back about our exceptional support, reliable service, and value that we provide to our car dealership customers.
”Paragon Honda and Acura use Digital Dealership System in our new and used stores to Elevate the Customer Experience and provide updated content and energy to our showrooms that sell more cars and boost profits.”
Brian Benstock
President, Paragon Honda & Acura


“The Digital Dealership System offered an array of technologies that meet the needs of our high-line dealerships. Each store has unique needs and the products & solutions from DDS are unparalleled in the industry.”
Erik Day
President, Warren Henry Auto Group

”We couldn’t be more pleased with the service and support we receive from the Digital Dealership System. Their team is quick to make updates and support our systems.”
Rene Morris
Fixed Operations Director, Melbourne BMW

”DDS is an amazing technology partner for our stores. Their DMS-Integrated solutions for service have boosted CSI and increased bottom dollar profits for our stores. They definitely Elevate the Experience of our customers and staff.”
Shon Kingrey
Fixed Operations Director

”The Digital Dealership System offered the best solutions for our remodeled Showrooms and Lounges. With unparalleled video content and DMS integration, their solutions help Elevate the Customer Experience.”
Tim Hlavenka
National Sales Director


“The sales leaderboard modernized our dry-erase board and makes it easy for our team to monitor sales tracking, gross and appointments. We have the system in every manager office and it works great.”
Tim Muzyka
Platform General Manager, Lithia Motors

The new systems don’t buffer like they used to and are updated with modern, filtered content. They are integrated with our DMS to show our customers’ service status in the lounge and drive to help boost CSI and keep customers happy.
Joe Pelaez
IT Director, Ferman Automotive

“The PULSE Sales Leaderboard keeps everyone motivated and
salespeople are constantly looking to see when deals are finalized vs booked. New and Old salespeople love the system and gather around the desk to see how the deal they just closed impacts their ranking. The system has changed the culture in our store. We use it for morning meetings and it’s pushed our staff to do better and sell more cars.”
Jay Alvarez
Manager, Mercedes-Benz of Scottsdale


“Digital Dealership System offers different layouts for each area of the store, making sure we show the right message in the customer’s journey. We host many local events and activities at the dealership.
The system helps our customers know that we invest back in the area and aren’t just chasing a buck.”
Larry Tabloff
General Manager, Penske Automotive Group

“The Pulse Sales Leaderboard keeps our team engaged IOX more than a dry-erase board. The team consistently knows there they rank and where they are trending. The motivation and competition On a live board definitely impacts the bottom line. as each person is selling more than before.”
Nick Guadagno
General Manager, Stoler Lexus

“At Ferman BMW, MINI, and Ford, we chose Digital Dealership
System (DDS) because it seamlessly integrates with our DMS for service status updates and provides dynamic lounge TV
programming.”
Bob Murray
Executive General Manager, Ferman Automotive Group

“We invest in our staff. When we interview and recruit new
salespeople and reps, we show them the leaderboards; they love the dynamic, interactive reports and mobile alerts. The Pulse
Leaderboards have become an integral part of our store’s success.”
Scott McCoy
General Manager, Findlay Auto Group


“The Digital Dealership System allows us to strategically promote our dealership offers and events to our lounge customers. By replacing competitive commercials on Livew channels, customers can still watch what they want, but our services show professionally and impressively.”
Ricky Lance
General Manager, Shottenkirk Kia

The Digital Dealership System allows us to strategically promote our dealership offers and events to our lounge customers. By replacing competitive commercials on Livew channels, customers can still watch what they want, but our services show professionally and impressively.
Martin Rocha
Marketing Director, Charlie Clark Automotive

Service Drive Digital Signs - FAQ
Digital Dealership Signage is the only SaaS platform built to run your dealership’s messaging on a single system-seamlessly across all digital touchpoints.
How many TVs can I connect to each media player?
Each media player has a single HDMI output that can play content on a single TV or split using an HDMI splitter to as many TVs as you need. Each media player has a single profile/subscription.
What’s the purpose of digital signage in the service drive?
Service Menus, Dare to Compare Signs, and Welcome Boards build trust, improve communication, and enhance the customer experience with clear pricing, real-time updates, and dealership branding. 100% of service customers come through the drive, if you are NOT marketing to them, you are missing an opportunity to boost dealership profits.
How is the Basic Service Menu better than posters or printed menus?
The basic Service Menu and Service Status Menus are more flexible, always current, and visually dynamic — no need to reprint or tape over outdated pricing. Digital menus modernize the store, increasing retention and dealer profits.
Can the system show real-time service status updates to customers?
Yes. With DMS integration, customers can simultaneously see their appointment status updates, menu pricing, and dealership specials, reducing wait-time questions, boosting CSI and profits.PULSE is a real-time Sales KPI leaderboard that visually tracks sales performance by individual, team, or dealership — driving results through visibility and accountability. DMS-Connected reports are shown on staff-facing TVs, desktops, and mobile, ensuring accurate and immediate tracking.
Does the Service Menu show maintenance intervals or package deals?
We recommend that dealers provide categorized menus vs a never-ending list of pricing. This has been proven to boost RO count and store profits. Common categories include Quick Services, Seasonal Services, Premium Services, Vehicle-Specific Menus, Maintenance Schedules.
How is the Service Status updated?
The Digital Dealership System Service Status Menu pulls directly from the dealer DMS and breaks down the vehicle journey to show Scheduled, Arrived, Progress, and Completed. Based on the data available, this works with all DMS.
Can I run DDS signs on Wi-Fi or do I need a wired connection?
Both are supported, though we recommend a wired connection for best reliability.
Where should these service drive signs be installed?
Typically, service drive signs are placed behind the advisors, if space is available. We recommend one screen for every two advisors. Alternatively, dealers can hang screens in the drive or service-reception areas.
Will these displays still work if our internet goes down?
Yes. The system plays all stored content from the local hard drive and the internet is only used for content updates. Live messages, such as service status, require a live internet feed for updates.
How does the Dare to Compare pricing get updated?
Like all our systems, if you have new comparables, content updates, or pricing changes, simply send us an email, and we will update them for you within 24 hours. This allows you to focus on running your business and not updating signs.
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