Visibility That
Drives Performance.
Push Performance Past the Limit.
Track, motivate, and retain top performers with PULSE: your dealership’s all-in-one performance system. The PULSE Digital Dashboard unites all departments — Sales, Management, Finance, BDC, Advisors, and Techs — in a single, easy-to-use interface.
Less Spreadsheets. More Selling.
Automated KPI dashboards and digital signage give managers hours back each week while keeping teams accountable and engaged.
Digital Sales Leaderboard Basic
PULSE gives you powerful tools to track, motivate, and retain your sales team—all in real time. With smart reporting and staff performance tracking, you’ll always know where your team stands.
- 📈 Sales Units, Trends, Gross (MTD & YTD)
- 📋 Interactive DMS-connected Reports
- 🔁 Updates 4x/hour
DMS Updates 4x/Hour
Multi Device Reporting
Track Units & Gross
Tailored & Secure Reports
Digital Sales Leaderboard Pro
The PULSE Digital Pro Sales Leaderboard adds Advanced Staff and dynamic Storewide Reporting on TV’s, Desktops, and Mobile Devices.
- 🎯 CSI, Unit/Gross Goals, KPI's
- 📋 Finance & Sales Manager Reports
- 📱Mobile Access & Notifications
3x More Reports than Basic
Screens, Desktop & Mobile
Track Store KPI's & Trends
Reports on Desktops & TV's
The PULSE Enterprise Sales Leaderboard Tracks KPI’s of selected stores for Group, Regional and Brand Reporting On TV’s and Desktops.
- ☑️ Multi-Store KPI Comparison
- 📄 Smart Reporting & Insights
- 💼 Corporate-Level Access & Sharing
Group, Brand, Division Reports
Secure Report Sharing
Sales & Trend Tracking
Scalable for Any Team Size
Digital Fixed OPS Leaderboard
PULSE Digital Live Updates of Advisor, Tech and Store Performance KPI’s Available at a Glance on Staff-Facing TV’s, Desktops, Mobile and Shareable Reports.
- 📑 DMS-Connected Fixed Ops Reporting
- 📉 Performance Metrics & KPIs
- 👏🏻 Team Management & Sharing
Live DMS Updates
Storewide Trends
Advisor & Tech Stats
Custom Message Ticker
Digital BDC Performance Tracker
Track BDC Performance with CRM-Integrated Digital Salesboard Reports that focus on Key KPI’s and Automatically Updates staff-facing TVs and Desktops.
- 📑 DMS-Connected Fixed Ops Reporting
- 📉 Performance Metrics & KPIs
- 👏🏻 Team Management & Sharing
CRM Integration Updates
Appointment Metrics
Rep Effort Tracking
Customized Reporting
KPI Leaderboard Features
The Leaderboards include a full-featured backend system for customizing the solution to meet the dealership’s requirements.
Desktop Reporting
Desktop reporting allows users to manage the system, view additional reports and added functionality & customization.
Mobile Reports & Alerts
Mobile access allows dealers and staff to check-in while away from the big screen, receive alerts and location updates.
KPI Cards
Quick access KPI cards show store and staff performance metrics without requiring heavy reports or drill-downs.
Digital Signage Integration Partners
Additional DMS integrations available through third parties
Why Digital Dealership System
Sales, Fixed Ops, and BDC leaderboards plus managed digital signage deliver the right message at the right time maximizing ROI. Built on deep dealer experience and backed by exceptional support for proven results.
Advanced Technologies
Market-leading, integrated digital signage solutions set your dealership apart, offering a competitive edge with the latest in digital display technology.
Competitive Pricing
Basic, Pro, or Full-Store digital signage and dashboard solutions, each designed to suit the budget and objectives of dealerships of all sizes.
Managed Content Updates
Automatically curated, edited, and filtered digital sign content at no extra cost, or take control by updating sign content on your schedule.
Complete Solutions
Experience unparalleled versatility with our custom digital signage suite, ensuring the perfect message is delivered at the right place, every time.
99.999% Uptime
Our expertly managed digital signage network infrastructure guarantees maximum uptime and minimal maintenance, ensuring seamless operations.
99.999% Uptime
Our expertly managed digital signage network infrastructure guarantees maximum uptime and minimal maintenance, ensuring seamless operations.
See What Our Clients Have to Say About Us!
Car dealers and dealership groups that use the Digital Dealership System for leaderboards and digital signs express the value of our services that impact their bottom line. We constantly hear back about our exceptional support, reliable service, and value that we provide to our car dealership customers.
”Paragon Honda and Acura use Digital Dealership System in our new and used stores to Elevate the Customer Experience and provide updated content and energy to our showrooms that sell more cars and boost profits.”
Brian Benstock
President, Paragon Honda & Acura
“The Digital Dealership System offered an array of technologies that meet the needs of our high-line dealerships. Each store has unique needs and the products & solutions from DDS are unparalleled in the industry.”
Erik Day
President, Warren Henry Auto Group
”We couldn’t be more pleased with the service and support we receive from the Digital Dealership System. Their team is quick to make updates and support our systems.”
Rene Morris
Fixed Operations Director, Melbourne BMW
”DDS is an amazing technology partner for our stores. Their DMS-Integrated solutions for service have boosted CSI and increased bottom dollar profits for our stores. They definitely Elevate the Experience of our customers and staff.”
Shon Kingrey
Fixed Operations Director
”The Digital Dealership System offered the best solutions for our remodeled Showrooms and Lounges. With unparalleled video content and DMS integration, their solutions help Elevate the Customer Experience.”
Tim Hlavenka
National Sales Director
“The sales leaderboard modernized our dry-erase board and makes it easy for our team to monitor sales tracking, gross and appointments. We have the system in every manager office and it works great.”
Tim Muzyka
Platform General Manager, Lithia Motors
The new systems don’t buffer like they used to and are updated with modern, filtered content. They are integrated with our DMS to show our customers’ service status in the lounge and drive to help boost CSI and keep customers happy.
Joe Pelaez
IT Director, Ferman Automotive
“The PULSE Sales Leaderboard keeps everyone motivated and
salespeople are constantly looking to see when deals are finalized vs booked. New and Old salespeople love the system and gather around the desk to see how the deal they just closed impacts their ranking. The system has changed the culture in our store. We use it for morning meetings and it’s pushed our staff to do better and sell more cars.”
Jay Alvarez
Manager, Mercedes-Benz of Scottsdale
“Digital Dealership System offers different layouts for each area of the store, making sure we show the right message in the customer’s journey. We host many local events and activities at the dealership.
The system helps our customers know that we invest back in the area and aren’t just chasing a buck.”
Larry Tabloff
General Manager, Penske Automotive Group
“The Pulse Sales Leaderboard keeps our team engaged IOX more than a dry-erase board. The team consistently knows there they rank and where they are trending. The motivation and competition On a live board definitely impacts the bottom line. as each person is selling more than before.”
Nick Guadagno
General Manager, Stoler Lexus
“At Ferman BMW, MINI, and Ford, we chose Digital Dealership
System (DDS) because it seamlessly integrates with our DMS for service status updates and provides dynamic lounge TV
programming.”
Bob Murray
Executive General Manager, Ferman Automotive Group
“We invest in our staff. When we interview and recruit new
salespeople and reps, we show them the leaderboards; they love the dynamic, interactive reports and mobile alerts. The Pulse
Leaderboards have become an integral part of our store’s success.”
Scott McCoy
General Manager, Findlay Auto Group
“The Digital Dealership System allows us to strategically promote our dealership offers and events to our lounge customers. By replacing competitive commercials on Livew channels, customers can still watch what they want, but our services show professionally and impressively.”
Ricky Lance
General Manager, Shottenkirk Kia
The Digital Dealership System allows us to strategically promote our dealership offers and events to our lounge customers. By replacing competitive commercials on Livew channels, customers can still watch what they want, but our services show professionally and impressively.
Martin Rocha
Marketing Director, Charlie Clark Automotive
KPI Leaderboards - FAQ
Digital Dealership Signage is the only SaaS platform built to run your dealership’s messaging on a single system-seamlessly across all digital touchpoints.
What is the PULSE KPI Leaderboard, and how does it help our dealership?
PULSE is a live performance tracking system that displays key metrics on staff-facing TVs, mobile, and desktops, keeping your team focused, accountable, and motivated in real-time.
How is PULSE different then the reports from the CRM or DMS?
DMS and CRM reports are great for managing data but not for motivating front-line staff. Reports show data from the past and are old as soon as they’re printed. PULSE Leaderboards show live data on staff-facing TVs and is updated automatically to motivate your team to sell more, making the dealership more profitable.
What KPIs can we track on the Leaderboards?
Everything from units sold, gross, closing ratio, hours flagged, RO count, CSI, appointment shows, outbound calls, and more — fully customized to your workflow for Sales, Fixed Ops, and BDC.
Customers can see the TV, can I select the Reports that show?
Yes. The entire system is customizable to show only the reports you want on the TV. All reports are available on the desktop and live reports can be shared securely internally.
How does the mobile system work for my staff?
The mobile app allows staff to see their ranking, goals, and performance, as well as update their location. The mobile app dings staff with sales updates throughout the day and a recap at the end of each day.
Do we need a specific TV or display to use PULSE Leaderboards?
Any modern HD TV with an HDMI port will work. If you already have a dry-erase board, simply replace it with a standard TV and connect our media player by HDMI and you are good to go!
How does onboarding work for new dealerships?
We provide all integration support, data mapping, media player configuration, onboarding support, and training. The system has help videos embedded and additional training is available at any time for no charge.
How are we notified of new features or reports?
We have several ways of notifying customers of updates to the PULSE KPI Leaderboards
- Popups – When users login, they are greeted with an update screen whenever an announcement is available
- Bell Icon – Within the system, we catalog all updates to the system. The bell highlights how many updates are listed since the last login.
- Subscriptions – Dealers can opt-in to our subscription service for updates as they happen
- Customer Newsletter – we frequently send out newsletters highlighting updates
Can we set monthly and daily goals for the team?
Absolutely. Based on the program, goals can be set by person, role, department, and time frame, with visual progress tracking on-screens, desktop and mobile reports.
Do you charge per user, per deal or set price?
The PULSE KPI Leaderboards are a set fee regardless of the number of users, deals, or ROs the store does, or staff members the dealership has.
Where do most dealers install the Leaderboards?
Dealers that already utilize a dry-erase board, replace their old board with a TV. Depending on the store, and department, this can be in the sales tower, manager’s office, shop, training room, or break room. Each system is customized, so only the proper reports are shown in each location.
What if our staff changes frequently — is the system hard to update?
Not at all. In fact, the Leaderboards automatically update with new staff and you can select to make any current staff inactive manually, or it can happen automatically with setting controls through the admin portal.
Is there a back-end admin portal? What's it for?
Yes! The backend system shows additional reports and customizations. While the system has many reports, most dealers select a few for the TVs and share the rest internally. The admin portal provides access to add goals, CSI, and manage all reports.
Who is the PULSE Leaderboard System for?
PULSE was designed to replace the dry-erase board and printed reports to motivate front-line staff and boost dealership profits. Staff and their direct managers make the best use of the leaderboards while owners and General Managers make decisions on printed reports and closed-month-reports, PULSE KPI Leaderboards drive sales and productivity today.
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