
BDC Performance Tracker
Track. Motivate. Retain.
The PULSE BDC Performance Tracker monitors Sales BDC KPIs directly from the Car Dealership CRM. It provides dynamic, customizable reports that can be shared securely. Track and motivate your team with the Sales BDC Performance Tracker.
The BDC Performance Tracker is part of the Pulse KPI Leaderboard System that includes the Digital Sales Leaderboard and Digital Fixed Ops Leaderboard.
Sales BDC Performance Reporting

Sales BDC Performance Reporting is a CRM-connected tool that tracks BDC staff performance in real-time, including call activity, appointments, and sales. Visual dashboards and reports help managers highlight KPIs, boost motivation, and drive results.
- 📊 Appointment & Sales Metrics
- 🖥️ Visual Dashboards
- 📞 Real-Time Activity Tracking

Team Motivation

CRM Integration

Professional Reports

Data-Driven Coaching
BDC Performance Reports

BDC Performance Monitoring displays real-time KPIs on large screens to track effort and results, set goals, and motivate the team. Auto-updated reports from the CRM cover calls, texts, emails, sources, appointments, and sales. Stay informed and drive consistent performance with live data at your fingertips.
- 🎯 Goal-Based Performance Tracking
- 📞 Effort-to-Result Metrics
- 🖥️ Live Office Display

Channel Reports

Direct CRM Sync

Source Insights

Empower Managers

Benefits of BDC Leaderboards

BDC Directors
Gain real-time insights into your BDC activities, empowering you to boost team productivity, accountability, and conversion rates across your dealership.

BDC Managers
Track live performance on every call, text, and appointment to coach more effectively, recognize top performers, and keep your BDC team focused on hitting daily goals.

Representatives
Stay on top of your daily calls, texts, and appointments in real time so you know exactly where you stand, stay motivated, and reach your goals faster.
Skylar Says...
BDC is the busiest part of the dealership and tracking effort and results can be challenging.
How do you motivate a team with printed reports?
How do BDC reps know where they stand compared to their peers?
BDC Performance Reports update automatically from popular CRM’s to keep reps and managers informed throughout the day, increasing productivity and driving sales.

Why Digital Dealership System
Sales, Fixed Ops, and BDC leaderboards plus managed digital signage deliver the right message at the right time maximizing ROI. Built on deep dealer experience and backed by exceptional support for proven results.
Advanced Technologies
Market-leading, integrated digital signage solutions set your dealership apart, offering a competitive edge with the latest in digital display technology.
Competitive Pricing
Basic, Pro, or Full-Store digital signage and dashboard solutions, each designed to suit the budget and objectives of dealerships of all sizes.
Managed Content Updates
Automatically curated, edited, and filtered digital sign content at no extra cost, or take control by updating sign content on your schedule.
Complete Solutions
Experience unparalleled versatility with our custom digital signage suite, ensuring the perfect message is delivered at the right place, every time.
99.999% Uptime
Our expertly managed digital signage network infrastructure guarantees maximum uptime and minimal maintenance, ensuring seamless operations.
99.999% Uptime
Our expertly managed digital signage network infrastructure guarantees maximum uptime and minimal maintenance, ensuring seamless operations.
Digital Signage Solutions Showcase
Discover a visual showcase of advanced digital signage solutions designed to elevate dealership performance and customer experience.
See What Our Clients Have to Say About Us!
Car dealers and dealership groups that use the Digital Dealership System for leaderboards and digital signs express the value of our services that impact their bottom line. We constantly hear back about our exceptional support, reliable service, and value that we provide to our car dealership customers.
”Paragon Honda and Acura use Digital Dealership System in our new and used stores to Elevate the Customer Experience and provide updated content and energy to our showrooms that sell more cars and boost profits.”
Brian Benstock
President, Paragon Honda & Acura


“The Digital Dealership System offered an array of technologies that meet the needs of our high-line dealerships. Each store has unique needs and the products & solutions from DDS are unparalleled in the industry.”
Erik Day
President, Warren Henry Auto Group

”We couldn’t be more pleased with the service and support we receive from the Digital Dealership System. Their team is quick to make updates and support our systems.”
Rene Morris
Fixed Operations Director, Melbourne BMW

”DDS is an amazing technology partner for our stores. Their DMS-Integrated solutions for service have boosted CSI and increased bottom dollar profits for our stores. They definitely Elevate the Experience of our customers and staff.”
Shon Kingrey
Fixed Operations Director

”The Digital Dealership System offered the best solutions for our remodeled Showrooms and Lounges. With unparalleled video content and DMS integration, their solutions help Elevate the Customer Experience.”
Tim Hlavenka
National Sales Director


“The sales leaderboard modernized our dry-erase board and makes it easy for our team to monitor sales tracking, gross and appointments. We have the system in every manager office and it works great.”
Tim Muzyka
Platform General Manager, Lithia Motors

The new systems don’t buffer like they used to and are updated with modern, filtered content. They are integrated with our DMS to show our customers’ service status in the lounge and drive to help boost CSI and keep customers happy.
Joe Pelaez
IT Director, Ferman Automotive

“The PULSE Sales Leaderboard keeps everyone motivated and
salespeople are constantly looking to see when deals are finalized vs booked. New and Old salespeople love the system and gather around the desk to see how the deal they just closed impacts their ranking. The system has changed the culture in our store. We use it for morning meetings and it’s pushed our staff to do better and sell more cars.”
Jay Alvarez
Manager, Mercedes-Benz of Scottsdale


“Digital Dealership System offers different layouts for each area of the store, making sure we show the right message in the customer’s journey. We host many local events and activities at the dealership.
The system helps our customers know that we invest back in the area and aren’t just chasing a buck.”
Larry Tabloff
General Manager, Penske Automotive Group

“The Pulse Sales Leaderboard keeps our team engaged IOX more than a dry-erase board. The team consistently knows there they rank and where they are trending. The motivation and competition On a live board definitely impacts the bottom line. as each person is selling more than before.”
Nick Guadagno
General Manager, Stoler Lexus

“At Ferman BMW, MINI, and Ford, we chose Digital Dealership
System (DDS) because it seamlessly integrates with our DMS for service status updates and provides dynamic lounge TV
programming.”
Bob Murray
Executive General Manager, Ferman Automotive Group

“We invest in our staff. When we interview and recruit new
salespeople and reps, we show them the leaderboards; they love the dynamic, interactive reports and mobile alerts. The Pulse
Leaderboards have become an integral part of our store’s success.”
Scott McCoy
General Manager, Findlay Auto Group


“The Digital Dealership System allows us to strategically promote our dealership offers and events to our lounge customers. By replacing competitive commercials on Livew channels, customers can still watch what they want, but our services show professionally and impressively.”
Ricky Lance
General Manager, Shottenkirk Kia

The Digital Dealership System allows us to strategically promote our dealership offers and events to our lounge customers. By replacing competitive commercials on Livew channels, customers can still watch what they want, but our services show professionally and impressively.
Martin Rocha
Marketing Director, Charlie Clark Automotive

PULSE BDC Leaderboard - FAQ
Digital Dealership Signage is the only SaaS platform built to run your dealership’s messaging on a single system-seamlessly across all digital touchpoints.
What is the PULSE BDC Performance Leaderboard?
PULSE is a real-time BDC Performance KPI leaderboard that visually shows BDC Rep performance, including calls, texts, emails, and results – in addition to tracking sources and leads.
CRM-Connected reports are shown on staff-facing TVs and desktops ensuring accurate and immediate tracking.
Why should I use a leaderboard for my BDC?
The BDC performance reports bring your numbers to life on staff-facing TVs, keeping your team focused on key activities like outbound calls, appointment sets, shows, and conversions.
What KPIs can the BDC leaderboard track?
Calls/Texts/Emails made and received, contacts, appointments set, appointment show rate, confirmations, follow-ups, lead response time, and more — fully customizable.
Does the system integrate with our CRM?
Yes. We support most major CRMs to feed real-time metrics into the BDC tracking system.
Can we set daily call and appointment goals for each rep?
Absolutely. You can set personalized goals and track live progress against them — with clear visual indicators on screen.
Does it help with BDC Rep motivation and engagement?
Yes. Friendly competition, real-time recognition, and constant visibility lead to more consistent activity and a stronger team culture.
Can I highlight top performers on the board?
Definitely. You can spotlight the day’s top appointment setter, highest show rate, or greatest volume of outbound effort automatically. Each report dynamically updates so the leader is always on top, unlike manual or printed reports.
What makes this different from just running a CRM report?
CRM reports are passive and historical — PULSE is active, visual, and in-the-moment. It helps you manage performance live, not review it later.
Can we use the leaderboard during morning meetings or huddles?
Yes — and it’s a great tool for that. Quickly review progress, recognize effort, and realign focus at the start of each day. The boards are also interactive, allowing managers to manually scroll through the reports and pause the rotation to review as needed.
Can the system support both inbound and outbound performance metrics?
Yes. You can break out BDC Performance KPIs by lead source, contact method, and more.
Do I need a special TV to run the leaderboard?
No. Any modern TV with HDMI input and HD resolution will work. Our media player connects by HDMI Cable to your TV and to the internet by WIFI. Setup is easy, and our onboarding team is available to help.
How long does it take to get the BDC leaderboard live?
A customized media player will ship a few days after the agreement is signed. Once we have your CRM data and preferences, you’ll be dialed in, and the system will update automatically.
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