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Braman Motorcars upgraded their current signage solution to the Digital Dealership System enhancing their message throughout the dealerships 11 screens in the showrooms, lounge and service areas. The new messages will highlight videos and Live TV along with Braman Corporate marketing messages.

One of the advantages of the Digital Dealership System that will be realized across the dealership is the simplicity in remotely monitoring and updating the system. From external buildings, the dealership can take snapshots of real-time events on the screens and update the systems throughout the day.

The staff found the ability to add multiple ticker messages for each department a huge advantage over competing systems. Each department will have it's own ticker that can be updated with sales, service and parts specials, while at the same time rotating with content such as the BMW Twitter Feed and Multiple News Feeds.

Another advantage was the ability to customize the system for each location in the store. While keeping the layout similar to reduce production costs, the content on each screen is different and geared towards the customers in that location of the store.

The next phase of the project is replacing the sales white-board with a system that will show a Google Spreadsheet along with updated specials, marketing and manager messages. This system will allow managers to have up to date information about the sales process along with a communication tool for corporate messages and specials.

Since installing the system, the Braman team has utilized the system to highlight inventory, sales specials, new car launch videos and Braman Corporate messaging. By working with their advertising agency the screens will be updated with the same content as their website, creating a cohesive marketing solution for the customers and staff.

Over the next few months, Braman will be adding video walls, kiosks and extending to other dealerships in their group while updating older TV's as the systems are rolled out. All locations will be regionally managed through a single interface providing a snapshot of the network at any time.

About Braman Motorcars: Braman Motorcars offers the best luxury experience in the Palm Beaches with Audi, BMW, Porsche, Mini, Rolls Royce and Bentley since 1983.


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Contact us today to learn more about custom digital signage and services from the Digital Dealership System.

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Digital Sign Solutions
Digital Sign Gallery
Service Menu Boards
Lounge TV Signage
Dare to Compare Boards
Service Drive Signage
XTIME Integration
Time Highway Integration
Dealer Socket Integration
ADP DMS Integration
Reynolds & Reynolds Integration
Showroom Digital Sign
Finance Department Signage
New Car Delivery System

Touch-Screen Kiosks
Touch Screen Kiosk Overview
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Digital Totem Kiosk
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Inventory Kiosk
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Customer Check-In Kiosk
Car Comparison Kiosk
Service Payment Kiosk
Brochure Request Kiosk
Value My Trade Kiosk
Service Coupon Kiosk

Digital Marketing Features
Digital Features Overview
Management Software
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Quick-Start Setup
TV Broadcast Options
YouTube Module
Custom Scene Creator
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Digital Business Intelligence
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Customer Lounge TV
Customer Lounge TV Overview
Lounge Broadcast TV
Commercial Free TV
Lounge Dealer TV

Additional Dealer Products
Internet Cafe Application
DealerAdBrowser Tablet

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Digital Dealership System is a registered trademark of Digital Dealership System, INC. All rights reserved. Trademark and Service Marks are owned by their respective companies and does not indicate endorsement, partnership or use for this product or service.
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